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​​A New Retail Space for Local Growers and Producers

 

Farmers Market TO GO is an indoor farmer's market meets grocery store where you'll find the best Wisconsin has to offer and know every purchase directly supports the farmer's and producers who grew or made the product. A new way to grocery where vendors share expenses and keep 100% profits which means you know you're getting the best prices while directly supporting hard working local businesses. Celebrate Wisconsin with every purchase at Farmer's Market TO GO! 

 

It's hard out there for small businesses, especially the ones who grow and produce the food we eat. If we want to see more local options on the shelves at affordable prices, we have to build something different. While there is nothing quite like getting outside and supporting your local farmer's market, it's not an option for everyone's schedule. For Vendors, staff is limited and breaking into retail or opening a new location can be a daunting process. Farmer's Market TO GO aims to give vendors their own retail space, but for a fraction of the cost and with a lot more support. 

 

From artisan bread, local meats, cheeses, honey, bakery items, pickles, preserves, dried goods, and even convenience meals crafted from local food. You'll find nutritionally rich options for a quick lunch or to create healthy meals for your family. ​ Join us for our Grand opening Celebration November 1st -3rd and enjoy rotating samples from our market family! Enter to win a Vendor Sampler Basket, a Month Unlimited Membership at our neighbor The Salt Spot, or a KIKUICHI knife - just by making a purchase during the Grand Opening Celebration!

Located at 17000 W. Capitol Dr. #2,  Brookfield, WI 53005

OPEN DAILY 10am-6pm

(Lower level between Better Knife & Kitchen Store & The Salt Spot)

17000 W capitol dr brookfield

GOALS

  • Help talented local food entrepreneurs not only survive, but thrive in a difficult industry. To be a stepping stone for greater things!

  • Make healthy local food options with higher nutritional value more accessible year-round

  •  Create a unique business model that could be duplicated anywhere it's needed.

  • Create a destination space for foodies to sample some of the best their area has to offer

  • Offer classes for people to have a closer relationship with food and the people who grow and make it

  • Education on how to scale and grow their business by providing resources that will help them avoid expensive mistakes and connect them with affordable professional services that meet their needs. ​

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Like and Follow us on social media to see what's new! 

  • Instagram
  • Facebook

 Interested in becoming a vendor? Link to form here: fm2gowi.com

Interested in a position working at the store? Email: farmersmarket2go@gmail.com

If you have ideas or resources to share, we are eager to hear from you! Email: farmersmarket2go@gmail.com

Interested in Becoming a Vendor? 

We are currently moving vendors through the approval process, but you can still apply for more information on acquiring your own space by filling out the form below!

If initial application is approved, we guide you through a series of meetings with our State and local official before a Vendor Agreement can be signed and space secured. 

Meet Our Dedicated Team

At Farmer's Market TO GO, we are proud to have a team of individuals who are committed to providing you and our vendors with the best experience possible. Our team is deeply involved in the local community and passionate about helping other entrepreneurs in any way they can. 

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Organizer | Interim Retail Manager

Alena Joling

Alena grew up on a farm in Wisconsin and has been sharpening at farmer's markets for well over a decade. The idea for Farmer's market TO GO comes from knowing that most Market vendors struggle to make income in the winter and that often the food they don't sell gets wasted because they simply don't have time to preserve it all. Farmer's Market TO GO aims to help solve both these problems.

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Building rentable commercial kitchen next door!

Jenny Lee

Jenny Lee, founder of Kiuda MKE has been serving up delicious Korean American food as a pop-up restaurant and teaching cooking classes. She knows the struggle to find and maintain a rented commercial kitchen space and is excited to not only make this easier for other entrepreneurs, but also to make unique meals and preserves from locally sourced foods!

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Consultant 

Angela Mo

Angela is the founder of That Salsa Lady and a staple of the Milwaukee Community. She has navigated the retail space as a small food based business and  has wanted for years to see a space like this created. She is dedicated to creating accessible food networks of single source growers, urban gardens, small farms, and non-GMO producers.

Join the Team! 

We are looking for a permanent retail director to take over for the interim team. Do you want to help Wisconsin growers and producers flourish? Do you have dreams of having your own product in retail? Let's work together! 

Wants to work in a community driven atmosphere.

Food Safety Manager Certificate

Experience working with inventory systems (ideally Shopify)

Has food industry experience

Have owned or founded a previous business (ideally)

Creative in the kitchen

*To inquire please email your resume and cover letter to: farmersmarket2go@gmail.com 

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